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Entrepreneurs Jump Off A Cliff And Assemble A Plane On The Way Down

I didn’t say this. Reid Hoffman did, who is the co-founder of LinkedIn. When I first read it, I thought that he’s totally glamourising entrepreneurs or probably making them sound like super heroes. But over time I’ve learnt to understand the true deep meaning that it meant to convey. And that reminds of a similar story that happened within our company a few years ago.

In December 2012, our company was once presented with a great opportunity by a private ad-network for one of our content websites but there were 2 caveats. They only wanted to roll-out invites to companies or individuals from within UK. And there was a first come first serve sign up that would only last for 24 hours.

Looking at the opportunity, we immediately decided to sign up as promised revenues looked incredible. Soon after that we received the ad codes, ran the campaigns and generated a ton of ad-revenue.

For payments, we spoke to someone and produced documents such as proof of address from within UK, but the ad-network declined to pay. We were told that the payments will only be made to individual name or company name used as part of the on-boarding process, and only to a bank account in UK. At that point, we knew we messed up.

In the next 3 months, I spoke to the banks, prepared my documents to apply for UK visa so I can complete the compliance, set up the company, and eventually by end of March we got PAID!

In hindsight, messing up would have been not signing up because we appeared ineligible. It is what most people do, and they completely miss out on big opportunities. Whats the worst that could have happened? Not getting paid after running campaign? Wouldn’t that be the outcome of not signing up at all as well?

This isn’t just my story. Over the past many years, I’ve met hundreds of freelancers & entrepreneurs who just dive in, arrange PayPal, virtual bank accounts in various countries powered by companies like Payoneer and TransferWise but what they don’t do is miss an opportunity. And so if you ever want to make it big, don’t miss an opportunity. Instead, jump off a cliff and assemble a plane on the way down.